Genuine designer watches at wholesale pricing, shipped directly to your UK customers under your brand. No inventory, no upfront stock cost, no MOQ.
The UK online watch market is one of the most mature in Europe, with strong buyer demand across all price brackets from entry fashion (£75-£200) through to premium Swiss (£1,000+). UK retail customers typically expect fast delivery, clear returns policy, and GBP-denominated pricing - all of which we support out of the box. Deliveries to UK addresses typically take around two weeks door-to-door as branded watches undergo customs processing.
Availability. Our UK-available brands include Michael Kors, Hugo Boss, Diesel, Emporio Armani, Bulova, Tommy Hilfiger, Fossil, Guess, Burberry, Daniel Wellington, Movado, Gucci, Tissot, Ferragamo and Maserati. TAG Heuer and Seiko are currently restricted for UK delivery due to distributor agreements.
Ideal partners. UK-based Shopify, WooCommerce and Amazon UK sellers, gift-focused e-commerce brands, and independent watch specialists building online catalogue depth.
No. Partners in any country can sell to UK customers through the programme. Your own tax and VAT obligations are your responsibility as the merchant of record.
No. Our invoices are B2B international from the UAE, outside the UK VAT scope. Your own UK VAT treatment on your onward sale is your responsibility.
You pay us either by card (Visa, Mastercard, Apple Pay via PayTabs) or by SWIFT wire transfer in GBP to our Wio Bank UAE account. Standard UK bank transfers to the beneficiary IBAN work - some UK banks may flag AE-prefixed IBANs for extra review on first payment.
Apply for a Swiss Watch Network trade account. Approval usually within one business day.
Apply for a trade account